{"id":30,"date":"2025-08-20T13:28:04","date_gmt":"2025-08-20T11:28:04","guid":{"rendered":"https:\/\/kampanj.dn.se\/miele\/?p=30"},"modified":"2025-08-20T13:35:05","modified_gmt":"2025-08-20T11:35:05","slug":"hallbara-val-i-tvattstugan-nya-unika-tekniken-som-far-dina-klader-att-halla-langre","status":"publish","type":"post","link":"https:\/\/kampanj.dn.se\/miele\/hallbara-val-i-tvattstugan-nya-unika-tekniken-som-far-dina-klader-att-halla-langre\/","title":{"rendered":"H\u00e5llbara val i tv\u00e4ttstugan \u2013 Nya, unika tekniken som f\u00e5r dina kl\u00e4der att h\u00e5lla l\u00e4ngre"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”HERO” _builder_version=”4.27.4″ _module_preset=”default” background_enable_color=”off” use_background_color_gradient=”on” background_color_gradient_stops=”rgba(255, 255, 255, 0) 0%|rgba(0,0,0,0.16) 71%|#000000 100%” background_image=”https:\/\/kampanj.dn.se\/miele\/wp-content\/uploads\/2025\/08\/miele-1.jpg” background_position=”top_center” background_vertical_offset=”25%” background_blend=”overlay” background_enable_video_mp4=”off” min_height=”600px” min_height_tablet=”500px” min_height_phone=”350px” min_height_last_edited=”on|phone” height=”100vh” height_tablet=”90vh” height_phone=”100vh” height_last_edited=”on|tablet” max_height=”1200px” max_height_tablet=”1200px” max_height_phone=”900px” max_height_last_edited=”on|desktop” custom_padding=”0px||0px||true|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.27.2″ _module_preset=”default” positioning=”absolute” position_origin_a=”bottom_center” vertical_offset=”40px” vertical_offset_tablet=”40px” vertical_offset_phone=”30px” vertical_offset_last_edited=”on|phone” width_tablet=”80%” width_phone=”90%” width_last_edited=”on|phone” max_width=”520px” custom_padding=”||0px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_text_color=”#FFFFFF” header_font_size=”43px” header_font_size_tablet=”44px” header_font_size_phone=”30px” header_font_size_last_edited=”on|phone” header_letter_spacing_last_edited=”off|phone” header_text_shadow_style=”preset3″ global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

H\u00e5llbara val i tv\u00e4ttstugan \u2013 Nya, unika tekniken som f\u00e5r dina kl\u00e4der att h\u00e5lla l\u00e4ngre<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#FFFFFF” custom_padding=”30px||30px||true|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”80%” width_phone=”90%” width_last_edited=”on|phone” max_width=”520px” module_alignment=”center” custom_padding=”0px||0px||true|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text module_class=”ingress txt-sans” _builder_version=”4.27.4″ _module_preset=”default” header_text_color=”#FFFFFF” header_line_height=”1.3em” custom_margin=”||24px||false|false” header_font_size_tablet=”” header_font_size_phone=”28px” header_font_size_last_edited=”on|phone” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Allt fler v\u00e4ljer idag att investera i plagg av h\u00f6g kvalitet och naturliga material \u2013 men f\u00f6r att de verkligen ska h\u00e5lla \u00f6ver tid kr\u00e4vs ocks\u00e5 att vi tv\u00e4ttar dem varsamt.<\/p>\n

Nu lanseras den nya, smarta tv\u00e4ttmaskinen som bevarar kl\u00e4derna l\u00e4ngre, tack vare sin skonsamma trumma som uts\u00e4tter dem f\u00f6r minimalt med slitage.<\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_text_color=”#FFFFFF” custom_margin=”||25px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

EXTERN L\u00c4NK: L\u00e4s mer om Mieles nya tv\u00e4ttmaskiner och torktumlare<\/a><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Att t\u00e4nka till kring sin konsumtion och ta hand om sina kl\u00e4der har blivit en viktig del av ett mer h\u00e5llbart liv.<\/p>\n

\u2013 Ist\u00e4llet f\u00f6r ”slit och sl\u00e4ng” och att k\u00f6pa billigt s\u00e5 v\u00e4ljer m\u00e5nga att l\u00e4gga mer pengar p\u00e5 f\u00e4rre plagg. Att tv\u00e4tta skonsamt hj\u00e4lper ocks\u00e5 till att bevara kl\u00e4derna l\u00e4ngre, vilket g\u00f6r att vi inte beh\u00f6ver k\u00f6pa nytt lika ofta. I l\u00e4ngden \u00e4r det bra f\u00f6r b\u00e5de milj\u00f6n och din pl\u00e5nbok, s\u00e4ger Anu Heino, Director Marketing Nordics p\u00e5 Miele.<\/p>\n

Mieles nya tv\u00e4ttmaskin Nova Edition \u00e4r utvecklad med just detta i \u00e5tanke. Den stora nyheten \u00e4r InfinityCare-skontrumman \u2013 v\u00e4rldens f\u00f6rsta trumma utan traditionella valkar. Ist\u00e4llet f\u00f6r dessa valkar, eller lister, har trumman en specialm\u00f6nstrad yta med sm\u00e5 kupor, vilket g\u00f6r att plaggen glider mjukt runt i trumman och uts\u00e4tts f\u00f6r minimalt slitage.<\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/kampanj.dn.se\/miele\/wp-content\/uploads\/2025\/08\/miele-2.jpg” title_text=”miele-2″ _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”30px||10px||false|false” animation_style=”fade” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text module_class=”txt-sans” _builder_version=”4.27.4″ _module_preset=”default” text_text_color=”#868686″ text_font_size=”15px” text_line_height=”1.3em” custom_margin=”||30px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]\u2013 Med denna tv\u00e4ttmaskin kan du k\u00e4nna sig trygg med att kl\u00e4derna tv\u00e4ttas skonsamt, s\u00e4ger Anu Heino, Director Marketing Nordics p\u00e5 Miele.[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Trygg tv\u00e4tt av \u00f6mt\u00e5liga material<\/h2>\n

Maskinen \u00e4r dessutom utrustad med AI-teknik som automatiskt k\u00e4nner av material och m\u00e4ngd, och anpassar tv\u00e4ttprogrammet d\u00e4refter. Det g\u00f6r att \u00e4ven \u00f6mt\u00e5liga material som siden och ylle kan tv\u00e4ttas tryggt hemma.<\/p>\n

\u2013 Vi vill g\u00f6ra det enkelt f\u00f6r dig att ta hand om dina kl\u00e4der, oavsett om det handlar om vardagsjeansen eller den exklusiva favoritkl\u00e4nningen. Det ska k\u00e4nnas tryggt att tv\u00e4tta, och man ska kunna g\u00f6ra det utan att beh\u00f6va oroa sig f\u00f6r att plaggen slits ut, s\u00e4ger Anu Heino.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ fullwidth=”on” disabled_on=”off|off|on” admin_label=”Helbred bild tablet+mobil” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_fullwidth_image src=”https:\/\/kampanj.dn.se\/miele\/wp-content\/uploads\/2025\/08\/volvo-1.jpg” title_text=”volvo-1″ disabled_on=”on|on|on” _builder_version=”4.27.4″ _module_preset=”default” disabled=”on” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Parallax” _builder_version=”4.27.4″ _module_preset=”default” use_background_color_gradient=”on” background_color_gradient_stops=”rgba(255,255,255,0) 0%|rgba(0,0,0,0.4) 100%” background_image=”https:\/\/kampanj.dn.se\/miele\/wp-content\/uploads\/2025\/08\/miele-3.jpg” parallax=”on” parallax_method=”off” min_height=”600px” min_height_tablet=”500px” min_height_phone=”350px” min_height_last_edited=”on|tablet” height=”100vh” max_height=”1200px” max_height_tablet=”900px” max_height_phone=”499px” max_height_last_edited=”on|desktop” custom_padding=”0px||0px||true|false” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row disabled_on=”on|on|off” _builder_version=”4.27.4″ _module_preset=”default” positioning=”absolute” position_origin_a=”bottom_left” vertical_offset=”20px” horizontal_offset=”40px” width=”90%” max_width=”445px” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_text_color=”#FFFFFF” header_text_color=”#000000″ header_line_height=”1.2em” custom_margin=”30px||||false|false” header_font_size_tablet=”” header_font_size_phone=”28px” header_font_size_last_edited=”on|phone” header_text_shadow_style=”preset3″ header_text_shadow_blur_strength=”0.4em” header_text_shadow_color=”rgba(255,255,255,0.2)” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

<\/span><\/p>\n

Vi vill g\u00f6ra det enkelt f\u00f6r dig att ta hand om dina kl\u00e4der, oavsett om det handlar om vardagsjeansen eller den exklusiva favoritkl\u00e4nningen.<\/strong><\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#FFFFFF” custom_padding=”30px||30px||true|false” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”80%” width_phone=”90%” width_last_edited=”on|phone” max_width=”520px” module_alignment=”center” custom_margin=”|auto||auto|false|false” custom_padding=”0px||0px||true|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Minskad klimatp\u00e5verkan<\/h2>\n

Att f\u00f6rl\u00e4nga kl\u00e4dernas livsl\u00e4ngd \u00e4r ocks\u00e5 ett s\u00e4tt att minska sin klimatp\u00e5verkan. Ju l\u00e4ngre vi anv\u00e4nder det vi redan har, desto mindre resurser g\u00e5r \u00e5t till nyproduktion och transporter.<\/p>\n

Nova Edition \u00e4r dessutom utvecklad med l\u00e5ng livsl\u00e4ngd i fokus.<\/p>\n

\u2013 Maskinen \u00e4r testad f\u00f6r att klara 20 \u00e5rs anv\u00e4ndning, vilket minskar m\u00e4ngden elektronikavfall.<\/p>\n

\u2013 Den automatiska doseringen av tv\u00e4ttmedel (TwinDos) minskar dessutom f\u00f6rbrukningen av tv\u00e4ttmedel med upp till 40 procent, vilket sparar resurser och minskar milj\u00f6p\u00e5verkan fr\u00e5n tv\u00e4ttmedelsproduktion.<\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/kampanj.dn.se\/miele\/wp-content\/uploads\/2025\/08\/miele-4.jpg” title_text=”miele-4″ _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”30px||10px||false|false” animation_style=”fade” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text module_class=”txt-sans” _builder_version=”4.27.4″ _module_preset=”default” text_text_color=”#868686″ text_font_size=”15px” text_line_height=”1.3em” custom_margin=”||30px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]Hemligheten bakom den skonsamma tv\u00e4tt-tekniken \u00e4r Mieles senaste innovation InfinityCare-trumman, v\u00e4rldens f\u00f6rsta tv\u00e4ttrumma utan valkar. Den unika strukturen skapar r\u00f6relser i vattnet som varsamt f\u00f6r plaggen genom maskinen \u2013 helt utan friktion.[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Torktumlaren i Nova Edition-serien \u00e4r utrustad med v\u00e4rmepumpsteknik och har den h\u00f6gsta energieffektivitetsklassen.<\/p>\n

\u2013 Den skonsamma trumman och torktumlarens smarta program g\u00f6r att \u00e4ven k\u00e4nsliga material kan torkas varsamt, samtidigt som energif\u00f6rbrukningen h\u00e5lls nere, s\u00e4ger Anu Heino.<\/p>\n

\u2013 H\u00e5llbarhet handlar mycket om att g\u00f6ra sm\u00e5, smarta val i vardagen, och i tv\u00e4ttstugan g\u00e5r det nu att g\u00f6ra val som verkligen g\u00f6r skillnad.<\/p>\n

[\/et_pb_text][et_pb_code _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”30px||30px||true|false” custom_padding=”0px||0px||true|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” animation_style=”fade” sticky_enabled=”0″]<\/p>\n